Case Study: How We Helped a Brand in Noida Meet EPR Targets (2026)

In Noida’s fast-growing business environment, compliance is no longer just paperwork—it decides whether a company can sell, ship, and scale. When government audits, online marketplaces, and CPCB regulations tighten, even well-run brands can face sudden blocks. This case study shows how a Noida-based company nearly failed its EPR obligations and how PSR Compliance helped them recover, meet targets, and continue operations legally.

This real story explains what actually happens on the ground-and how the right compliance partner makes all the difference.

Why This Case Matters for Noida Businesses

Extended Producer Responsibility (EPR) is mandatory for companies that manufacture, import, or sell products that create plastic, e-waste, or battery waste. Many businesses in Noida, Greater Noida, and NCR register for EPR but struggle later with:

• Target calculation errors
• CPCB portal issues
• Missing recyclers
• Improper documentation
• Missed quarterly filings

This case study explains how one such brand faced compliance risk and how PSR Compliance solved it step by step.

Client Profile

Client Name: Mr. Arjun Malhotra
Business Type: Consumer Electronics Brand
Location: Sector 63, Noida, Uttar Pradesh
Business Model: Import + online sales across India

Mr. Arjun’s company imported electronic accessories and sold them through e-commerce platforms and retail distributors. As sales grew, so did regulatory obligations under EPR for e-waste.

The Compliance Challenge

Although the company had applied for EPR earlier, serious problems appeared during an internal audit:

Main issues faced by the client:

▸ EPR targets were calculated incorrectly

▸ No valid agreements with authorized recyclers

▸ Incomplete data on CPCB EPR portal

▸ No evidence of waste collection or recycling

▸ Marketplace compliance notices received

What this meant:

→ Risk of EPR certificate suspension

→ Possible penalties under E-Waste Management Rules

→ Risk of account blocks on e-commerce platforms

→ Import clearance delays

Mr. Arjun contacted PSR Compliance when his business faced a possible compliance freeze.

Our Initial Compliance Audit

Before starting any filing, our team conducted a detailed EPR gap analysis.

What We Checked:

• EPR registration status on CPCB portal
• Product category mapping under E-waste rules
• Import data and sales turnover
• Target calculation as per CPCB norms
• Recycler authorization status
• Previous filings and acknowledgements

What We Found:

• Targets were under-reported
• Recycler agreements were expired
• No proper tracking of collected waste
• Portal entries did not match import records
• This explained why the client was flagged.

Step-by-Step Solution by PSR Compliance

We designed a clear recovery and compliance plan.

1. Correcting EPR Category & Target Calculation

We re-mapped all products under the correct e-waste categories and recalculated EPR obligations based on:

• Import quantity
• Sales volume
• CPCB annual target formulas

This ensured future filings matched government expectations.

2. Authorized Recycler Onboarding

We connected the client with CPCB-approved recyclers in NCR and nearby states.

• Verified recycler authorization certificates
• Drafted formal recycling agreements
• Ensured waste handling met CPCB standards

This created legal proof of waste processing.

3. CPCB Portal Rectification

Our compliance team:

• Corrected product details
• Updated business information
• Uploaded missing documents
• Re-submitted annual and quarterly returns
• Responded to portal queries raised by CPCB

All records were aligned with regulatory requirements.

4. Documentation & Evidence Building

We prepared a complete compliance file including:

• EPR registration documents
• Recycler agreements
• Collection and recycling certificates
• Import data correlation
• Internal compliance records

This made the client audit-ready.

Real-Life Result: What Changed After Compliance

Within 30 working days, the company’s compliance status was restored.

Outcomes:

➤ EPR targets approved on CPCB portal

➤ Risk of penalties eliminated

➤ E-commerce account restrictions lifted

➤ Import operations normalized

➤ Brand reputation protected

Mr. Arjun could now scale his business without regulatory fear.

Why This Case Is Important for Noida-Based Businesses

Noida is a hub for:

➝ Electronics importers

➝ E-commerce sellers

➝ Packaging companies

➝ Battery distributors

Most companies assume “registration is enough”, but EPR is an ongoing responsibility.

If you operate in Noida and deal with:

➝ Plastic packaging

➝ Electronics

➝ Batteries

➝ Imported products

You must:

➝ Track waste

➝ Meet targets

➝ File returns

➝ Maintain recycler records

Missing even one step can stop your business.

Documents We Managed in This Case

We handled and corrected all required documentation, including:

▪️ Company incorporation documents

▪️ GST and IEC

▪️ Product category details

▪️ Import and sales data

▪️ CPCB EPR registration certificate

▪️ Recycler authorization letters

▪️ Waste processing certificates

▪️ Annual and quarterly return files

Every document was cross-verified for CPCB compliance.

How PSR Compliance Helped (Our Role)

At PSR Compliance, we do more than file forms.

Our Value in This Case:

✔ Identified compliance gaps before penalties

✔ Corrected CPCB portal records

✔ Arranged authorized recyclers

✔ Managed all EPR documentation

✔ Ensured ongoing compliance framework

✔ Provided audit-ready reporting

This allowed the client to focus on business while we handled regulation.

Key Learnings for Businesses

From this case, three points are clear:

EPR is not one-time registration – it is continuous compliance

Wrong data = legal risk – even small mismatches matter

Expert handling saves cost & time – compliance done right prevents penalties

FAQs

1. What is EPR full form?
Extended Producer Responsibility.

2. Is EPR mandatory for Noida-based businesses?
Yes, if you deal with e-waste, plastic, or batteries.

3. What is an EPR certificate?
A government authorization issued through CPCB.

4. Can CPCB block operations for non-compliance?
Yes, including penalties and marketplace restrictions.

5. How are EPR targets calculated?
Based on sales/import volume and product category.

6. Do I need authorized recyclers?
Yes, only CPCB-approved recyclers are valid.

7. Is EPR required for importers?
Yes, importers are directly liable.

8. How often must returns be filed?
Quarterly and annually as per CPCB rules.

9. Can PSR Compliance handle the full process?
Yes, from registration to audits.

10. What happens if I miss EPR targets?
You may face penalties, suspension, or legal action.